Smart. Digital.

Category: Social Media

Instagram engagement rates continue to plummet

The template mathches the trends on Facebook: to generate Instagram engagement, you not only have to create relevant content….you also need to pay.

Balázs Buza
June 7, 2016
Facebook messenger

Has Facebook messenger grown up?

From a business point of view: yes, Facebook Messenger is now in the big leagues!

If you followed recent news, it was clear to see how Facebook Messenger rising to the next level and making it a more viable and important tool for brands. This platform evolution is happening right in front of both us and the 900 000 000 fellow Messenger users.

Ferenc Novák
May 17, 2016
Instagram business profile

Brand profiles on Instagram – Finally!

There was quite a wide range of new features for Instagram announced in the last couple weeks, including the analytical tools and the ability to buy Instagram ads via mobile… and now we have confirmation that Instagram Brand profiles will be available within the next few months. Finally!

Ferenc Novák
May 5, 2016

YouTube – is longer stronger?

While shorter ads may prove more succesfull on TV, YouTube might be a whole different case.

Balázs Buza
April 22, 2016

Instagram – videos on the rise!

As it could have been predicted from the trends on it’s parent platform Facebook, Instagram has seen a sharp rise in the popularity of videos.

Balázs Buza
April 22, 2016

Instagram – Longer stories to tell

Instagram has changed it’s guidelines regarding the length of videos again.

Balázs Buza
February 4, 2016

Videos on Facebook: Native content or YouTube links?

What’s the more efficient video content on Facebook nowadays: native Facebook video or linked YouTube content?

Balázs Buza
February 4, 2016